Updated on March 28, 2022
Cellphone cameras have come a long way since the days of grainy, rear-facing selfies. Today, they offer high-quality photos with plenty of pixels. You can even edit images on your phone!
However, there's more to the perfect listing photo than what you're taking your pictures with. With the rise of 4K cameras available in consumer smartphones, it's no longer a debate about quality and more of a discussion of features. What do we mean by that?
As the experts in Seattle rental management since 1991, we know there's always been more to the shots you take to represent your rental property than the camera you use to take them. Professional-quality photos are essential for attracting renters and making your listing stand out. So, check out these top photography tips to create the perfect rental property listing!
Good lighting is one of the most important factors for capturing photos that grab attention and showcase your property in the best possible way. Whether you're working with natural light or setting up artificial lighting, it’s worth taking the time to get it right before snapping photos.
By paying close attention to lighting, you'll ensure your listing photos are bright, inviting, and professional—helping your property stand out to potential renters scrolling through listings.
Don't be that property that ends up on a viral list of bad real estate photos because you caught something strange in the background of your shot. Take some time to "ready" each room before the photo session!
When your current residents give notice that they won't renew the lease, you might need to take your Seattle, WA property photos before they move out. Coordinating with them eases the transition and makes it more likely that you'll have rooms that are neat, clean, and inviting to a new renter when taking snaps.
You know a poorly-framed photo when you see one: when it's a picture of a room, it feels cramped and unappealing. No matter the size of the room, shoot photos at an angle that makes it feel as big and welcoming as possible.
If you're not sure of the best angles for a room, shoot photos from several places and angles, and then compare them. You'll know the best options when you see them!
Potential residents expect the property photos they see online to match what they experience in person during a showing. If your property needs work, address it through renovations—not deceptive photo editing. While skilled editing has its place, it should never mislead potential applicants.
Ensure all photos accurately represent each room and exterior area of the property. Avoid excessive editing; for example, if there’s a crack in the living room ceiling, don’t digitally erase it to create an unrealistic image. Transparency builds trust and sets the right expectations for renters.
Photos edits can include:
Never change the color of the walls or flooring, and don't erase flaws—fix them.
In today’s point-and-shoot culture, taking high-quality photos with a cellphone might seem easy—but there’s no substitute for the expertise of a professional real estate photographer. If creating better listings feels overwhelming, hiring a professional can save you time and ensure exceptional results.
Professional real estate photographers bring the right equipment, experience, and techniques to highlight your property’s best features. They understand how to light and frame each room to create inviting, eye-catching images.
In a competitive rental market where your online listing is often the first impression, showcasing your property with professional-grade photos can set you apart and attract high-quality tenants faster. It's a small investment that can lead to bigger returns and fewer vacancy days.
The perfect listing for your property is the one that helps get it rented quickly with a new, high-quality resident! Keep in mind that while the photos you use to represent your Seattle properties are crucial to filling them with new renters, they're not the only element of your listing that matters.
When it's time to create the perfect property listing, Seattle rental management can be the guide you need to help your properties rise above the pack. Real Property Associates has you covered: you can learn more about what it takes to craft an expert listing for FREE with our Property Listing Checklist!
There's no reason to fall behind the competition when it comes to your listings; as the first thing a potential renter sees, you need to nail it—and we can show you how.